At Tapjoy, we’re always excited to get involved in meaningful initiatives beyond mobile advertising. That’s why it was so thrilling to take part in THRIVE’s kickoff event earlier this month.
THRIVE is a new professional community for women within the growth marketing industry. Its goal is to connect and empower female industry influencers, while helping them support, mentor, and learn valuable lessons from each other. THRIVE’s launch event — held during MAU within The Mansion at MGM — was a tremendous success on all of these fronts.
Outside of the excellent networking opportunity THRIVE offers, this event highlighted the powerful demand for professional women’s communities. We saw double the expected attendance at MAU, and received more ticket requests than The Mansion could even provide space for. Thankfully, THRIVE has received a dozen new sponsorships, which will provide additional support and more opportunities for future events.
Tapjoy’s Sarah Chafer, SVP of Global Performance, hosted the kickoff and couldn’t be more pleased with its outcome. Sarah would like to thank Singular’s Susan Kuo, Carly Leviant, and Kat Cooper, Motive’s Ariel Neidermeier, Adikteev’s Nai Saeturn, and every participant who made THRIVE such a success. We cannot wait to attend the next event!
If you’re interested in future THRIVE events, make sure to register for updates with the following form.