Tapjoy pioneered the mobile offerwall in 2010, when we ported our industry-leading monetization unit from Facebook and the web to iOS (and soon to follow, Android). We have continued to refine our mobile offerwall ever since then, iterating on its design, usability and effectiveness to ensure the best possible experience for users and the highest possible monetization for developers.
Today, however, marks a giant leap forward for the Tapjoy Offerwall, with the launch of an all new version we are calling Offerwall Plus. Now available for all mobile app developers through the Tapjoy SDK, Offerwall Plus features an improved user flow, new developer customization capabilities, an enhanced graphical interface, and more.
For those who aren’t familiar with it already, an offerwall is quite literally a “wall” of offers that are presented inside an app, allowing consumers to scroll through and find their choice of rewarded advertising offers to complete in exchange for virtual currency or other in-app rewards. Tapjoy’s offerwall has historically provided the widest variety of ad types, ranging from videos and surveys to discounts and app downloads, from the most well known brands.
Offerwall Plus now delivers:
No engineering work is required by existing Tapjoy developers to integrate Offerwall Plus. It can simply be turned on through the Tapjoy dashboard. New developers interested in adding Offerwall Plus to their apps can create an account and download the Tapjoy SDK at www.tapjoy.com.