What’s in the Guide
Rewarded ads are part of the gaming experience
79.1% of users complete rewarded ads weekly, and 41% complete rewarded ads daily.
Offerwalls deliver ROI for publishers
Top US eCPM rates hit $1500 and an average of $400 across genres on Android.
iOS monetization rates have rebounded
Monetization rates grew 100% since the removal of Cost Per Engagement (CPE) ads.
Multi-Reward CPE is blowing up on Android
Ad spend increased by a whopping 420% YoY.