Maximum Impact Report - Exploring the Effect of Rewarded Ads on User Value:

Measure Your User Value To Optimize Rewarded Ad Campaigns

Measure Your User Value To Optimize Rewarded Ad Campaigns

Looking to maximize the impact of your rewarded ads? Tapjoy’s Maximum Impact Report analyzes the relationship between rewarded ad conversions and key user engagement metrics.


• Will spend 8x more than non-engaged users if they complete 20+ rewarded ads?
• Generate significant IAP lift once a user completes 6 ads?
• Are 16% more likely to be retained for each 5 completed ads?
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Looking to maximize the impact of your rewarded ads? Tapjoy’s Maximum Impact Report analyzes the relationship between rewarded ad conversions and key user engagement metrics.


• Will spend 8x more than non-engaged users if they complete 20+ rewarded ads?
• Generate significant IAP lift once a user completes 6 ads?
• Are 16% more likely to be retained for each 5 completed ads?