HOW TAPJOY INTERACTIVE END CARDS WORK
A mobile consumer is playing a game. They encounter a Rewarded Video ad at a natural break in gameplay and opt-in to engage with the ad.
The consumer completes the video and receives a reward. Afterwards, they’re encouraged to engage with an end card.
The Interactive End Card shows off brand assets from the advertiser, increasing the consumer’s engagement with that brand and raising awareness.
INTERACTIVE END CARD FEATURES
Real-Time A/B testing
By testing out different creative concepts for end cards, we help advertisers maximize user engagement.
Interactive End Cards use intuitive touchscreen features like swiping and tapping, making them the perfect fit for mobile users.
By rewarding mobile users for choosing to watch in-app video ads, users are more likely to choose to engage with the Interactive End Card.
ARE INTERACTIVE END CARDS RIGHT FOR YOU?
Do you want to tell a memorable brand story?
Our mobile strategists and Interplay Studio® will help you create a fun, creative interactive end card that uses your own brand assets.
Do you want to capitalize on consumer attention?
By interacting with your products or services in meaningful ways, you’ll engage consumers and capture their attention in a way that traditional ads simply can’t match.
Do you want to achieve your advertising goals?
Our partners who use Interactive End Cards have seen results like increased video completions, higher clickthrough rates, and higher engagement overall.
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THE TAPJOY Interplay Studio®
Our award-winning design studio has created custom ad experiences for the top brands in the biz. Need extra creative firepower for your next campaign? Reach out to see what they can do for you.